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Top 10 Mobile Games With Largest Influencer Marketing Budgets

Here are top 10 mobile game and app developers who spent the most on YouTube in 2021. This website is using a security service to protect itself from online attacks. The action you just performed triggered the security solution. There are several actions that could trigger this block including submitting a certain word or phrase, a SQL command or malformed data. CD Projekt RED does not spare expenses on Cyberpunk 2077 ads. Despite the launch being delayed to early December, the Polish studio does not intend to drop pace even for a moment.

Plarium spent $8.66 million on YouTube ads for RAID: Shadow Legends over last six months – Game World Observer

Plarium spent $8.66 million on YouTube ads for RAID: Shadow Legends over last six months.

Posted: Fri, 24 Dec 2021 08:00:00 GMT [source]

Apart from this loading rate, we can see that the number of active players in the game is stable and the revenues for December are 8 million dollars. Although it lost its popularity in 2019, we can say that this decline is quite optimistic. Nowadays, it’s hard to deny the role of advertising video games, even such popular brands as Cyberpunk 2077.

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For girls, Olivia, Camila, and Emma top the list. Pink Floyd’s David Gilmour and Nick Mason reunited on “Hey, Hey, Rise Up! State of Survival is a mobile game for those who like to think strategically and/or want to play within a classical apocalyptic landscape. Eight of Texas’s top 10 girl’s names are also on the national top 10 list, the two names unique to Texas are Camila and Sofia. The game offers you a zombie apocalypse of quality and suggests building a new world as one of a few survivors.

  • YouTube influencers got more than 8.1 million dollars from it.
  • Eight of Texas’s top 10 girl’s names are also on the national top 10 list, the two names unique to Texas are Camila and Sofia.
  • State of Survival is a mobile game for those who like to think strategically and/or want to play within a classical apocalyptic landscape.
  • The game suggests 12 historical civilizations for you to choose and play for.
  • Here are top 10 mobile game and app developers who spent the most on YouTube in 2021.

The game’s budget for influencer marketing on YouTube over the 2021 year was over 12.2 million dollars, which brought Dragon City 291 ad mentions on 287 channels and the third place on our list. Basketball Arena is notable as it spent more than 7.5 million dollars on YouTube influencers’ services in 2021, but chose to work with only 38 channels. It’s a very small amount, especially considering the budget volume. Free Fire This is another Battle Royale game that surpassed PUBG Mobile in the US in terms of revenues in the first quarter of 2021. Free Fire generated 100 million dollars while PUBG Mobile generated 68 million. Also Free Fire got ahead of its main competitor on our list; it spent more than 13 million dollars on influencer marketing.

Here Are Top 10 Mobile Game And App Developers Who Spent The Most On Youtube In 2021

It cost the game more than 11.3 million dollars according to the BuzzGuru analytics tool, and due to that PUBG Mobile almost got to the top 3 on our list. YouTube influencers got more than 8.1 million dollars from it. There were almost 1600 mentions of the game in 2021, and only raid shadow legends advertising budget 570 of them were ad ones. It’s less than 1/3 which is quite a large gap compared to the games mentioned above. The Top 10 Rarest Skins in League of Legends | HackerNoonLeague of Legends is a constantly evolving game, with new champions and skins being released all the time.

494 YouTubers made 2662 ad videos for the game (the overall number of mentions overcame 6.2 thousand). Considering that the game is not supported by ads as much as before, the data received by SensorTower looks fine. In the data shown, we see that the game was installed on 200 thousand devices in December 2021.

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State of SurvivalThis is another strategic mobile game that is generous about influencer marketing. Rise of Kingdoms spent more than 5 million dollars on it. The game suggests 12 historical civilizations for you to choose and play for. Real-time battles https://globalcloudteam.com/ are included for those who want to compete directly with other players. Rise of Kingdoms was mentioned for advertising almost 1900 times on YouTube by 221 influencers. State of Survival According to BuzzGuru, State of Survival spent almost 4.

This time, the devs brought out the big guns. To browse Academia.edu and the wider internet faster and more securely, please take a few seconds toupgrade your browser. By submitting your information, you agree to AllVoices’s Terms of Service and Privacy Policy. The two most profitable games of Loop Games were sold. For years, I’ve been writing about games and living a life surrounded by them. I love researching the past and digging deeper into topics.

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CD Projekt RED wants to go out with its title to the mainstream and no one should be surprised by licensed shoes, energy drinks, a smartphone or cooperation with Porsche. If there’s a specific situation that you’d like formally investigated, you can call the EEOC, the federal agency tasked with enforcing the laws against workplace discrimination and harassment. If this is an emergency, please contact your local emergency service. On YouTube, it got more than 4 thousand ad mentions (and more than 4.8 thousand mentions in all) on 499 channels.

raid shadow legends advertising budget

“We want to raise funds for humanitarian charities, and raise morale. State of Survival got almost a thousand mentions on YouTube in 2021, and 916 of them were ad mentions. Basketball Arena A sports game for mobile devices that suggests using not only usual basketball skills but also some special superpowers. Dragon City A surprisingly harmless and nonviolent game compared to other ones on the list, although it also has a PvP mode. Dragon City is a simulation that suggests building a city and making it convenient for the dragons you can summon, collect, and level up.

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